We help early-stage and mid-sized SaaS businesses make the right tradeoffs in product development -- delivering scalable, efficient, and cost-effective solutions.
Tradeoff Software is not just a dev shop—we’re your strategic partner. Combining SaaS expertise and technical excellence, we guide clients in making effective decisions, whether building custom software, leveraging existing tools, or exploring low-code platforms. Our mission is to deliver software solutions the right way, the first time.
Scalable and reliable solutions designed to meet your goals efficiently.
Customer-focused strategies to drive product success.
Intuitive designs that align with your business objectives and elevate user experience.
Tradeoff Software is led by Braden Ericson, a seasoned SaaS founder and former PayPal Top Inventor with over 20 patents to his name. During his time at PayPal, Braden gained invaluable experience as both a software engineer and product manager, driving innovative solutions at an enterprise scale.
After successfully founding and scaling Sparrow, a SaaS platform with over 6,000 users, Braden led the company to a successful exit. Drawing from these experiences, he formed a team of ex-PayPal professionals to help early-stage and mid-sized SaaS companies effectively manage their technical tradeoffs.
At Tradeoff Software, we bring the rigor of enterprise development and the agility of startups to every project, ensuring your business makes the right decisions to scale efficiently and cost-effectively.
Our services are flexible and tailored to client needs:
For new SaaS projects, we typically develop using FullStack TypeScript with React on the frontend and Node.js on the backend. While we’re experienced with all major cloud platforms, we often recommend serverless architectures for MVPs and early-stage SaaS to optimize scalability and cost-effectiveness.
Tradeoff Software is led by Braden Ericson, a former PayPal Top Inventor and successful SaaS founder. Unlike traditional dev shops, we specialize in helping SaaS companies navigate critical tradeoffs in development. We prioritize strategic decision-making, balancing custom-built solutions, low-code tools, and existing platforms to ensure long-term success. Our team includes ex-PayPal professionals with a proven track record of delivering scalable, enterprise-grade solutions tailored to the needs of startups and mid-sized companies.
Yes, we’ve built and launched several AI-powered SaaS solutions for clients, including those leveraging Generative AI and Large Language Models (LLMs). Reach out to learn how we can integrate these technologies into your product.
We strongly believe hourly billing aligns incentives better than flat-rate pricing. With hourly billing, clients pay for exactly the work delivered, ensuring we stay focused on solving your unique challenges efficiently. Flat-rate models often incentivize agencies to do the least amount of work possible.
That said, we’ll always recommend the best path forward, whether that’s a fully custom build, a mix of custom and low-code/no-code solutions, or even referring you to another development firm if it better suits your needs.